Joe Marconi

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Future Marketing : Targeting Seniors, Boomers, and Generations X and Y

by Joe Marconi First published in 2000 — 5 editions
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Crisis marketing: when bad things happen to good companies

by Joe Marconi
First published in 1992 — 3 editions
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Reputation Marketing

by Joe Marconi First published in 2001 — 2 editions

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The Brand Marketing Book

by Joe Marconi First published in 1999 — 2 editions

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Beyond branding: how savvy marketers build brand equity to create products and open new markets

by Joe Marconi First published in 1993 — 2 editions
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Getting the Best from Your Ad Agency: Everything Marketers Need to Know About Working With Agencies from Creative, Media Planning, Budgeting and Mar

by Joe Marconi First published in 1991 — 2 editions
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Reputation marketing : building and sustaining your organization's greatest asset

by Joe Marconi First published in 2001 — 2 editions
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Cause marketing: build your image and bottom line through socially responsible partnerships, programs, and events

by Joe Marconi First published in 2002 — 2 editions
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Marketing marki

by Joe Marconi First published in 2002 — 1 edition

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The Writing Book

by Joe Marconi First published in 2008 — 1 edition

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The complete guide to publicity: maximize visibility for your product, service, or organization

by Joe Marconi First published in 1999 — 1 edition
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Creating the Marketing Experience: New Strategies for Building Relationships with Your Target Market

by Joe Marconi First published in 2005 — 1 edition

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Crisis Marketing When Bad Things Happen to Good Companies

by Joe Marconi First published in 1993 — 1 edition

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Public Relations: The Complete Guide

by Joe Marconi First published in 2004 — 1 edition

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Shock marketing: advertising, influence and family values

by Joe Marconi First published in 1997 — 1 edition

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Image marketing: using public perceptions to attain business objectives

by Joe Marconi First published in 1996 — 1 edition
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OLID: OL235562A

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Created April 1, 2008
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September 7, 2008	Edited by RenameBot	fix author name
April 1, 2008	Created by an anonymous user	initial import

Joe Marconi

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